Our client is one of the largest consumer goods companies in Vietnam, famous for soy sauce, fish sauce, chili sauce, instant noodles and bottled beverages. In the context of the FMCG industry's story becoming increasingly complex and competitive, in order to increase sales and market share, our customers are constantly launching new products, partially improving prices through optimizing logistics costs and delivery activities. Along with that is the strategy of diversifying sales channels, increasing sales points to help consumers experience and access products easily, conveniently and quickly. It is these specific needs that have invisibly created a complex but equally interesting delivery problem for CJ Gemadept Logistics. That problem is "mixed delivery" in the combined model of B2B and B2C, which is "the art of planning, controlling, and executing delivery", serving at the same time traditional channels (GT), retail channels (GTS), and retail channels. KA/MT) and special sales channels (OP).
Taking advantage of the information technology platform, the powerful Transporation Management System(TMS), the experienced operation team combines the advantages of owning a diverse fleet of trucks and container trucks with a network of partners and wide range of domestic transportation service providers. From mid-2022, CJ Gemadept Logistics has gradually successfully deployed transportation services, and at the same time excellently solved the above problem for customers. Chosen to be the loyal shipping partner for one of the leading FMCG brands in Vietnam, CJ Gemadept Logistics is proud to bring high, stable, differentiated and constantly improved service quality.